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"Jerry's Linked-in class was a day well spent. His patience is never ending, his knowledge is deep and his explanations are thorough. I highly recommend this workshop if you learn better by doing and having your hand held at the same time!"
-- Jan Guarino,
Owner at Guarino Graphics

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7 Things Every CEO Must Do on LinkedIn®

Connect with C-Level Decision Makers, Strategic Partners and Key Influencers. Here's how.

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Presenter:	Jerry Allocca
When:	November 17, Wednesday 9:00 am to 5:00 pm (EST)
Where:	Hofstra University ( map & driving directions ) Hempstead, NY 11549 ( C.V. Starr Hall - Room 310 Computer Lab )
Fee:	$495 $395 (if you enroll before October 15, 2010) (includes lunch buffet and user guide) Register for this workshop
WORKSHOP OVERVIEW
Do you hear all of the talk about the power of online networking and wonder if it's all a bunch of hype? Do you believe that you could be doing a lot more online, you're just not sure how? If you answered yes to either of these questions, this workshop was created specifically for YOU!
WHO SHOULD ATTEND
C-Level executives and highly skilled professionals who want to increase their sphere of influence and connect with decision makers using LinkedIn®. This workshop was created for people who learn best by "doing" and who want expert training in creating profiles, leveraging connections, joining in the social aspects of the community, and successfully transferring their business networking skills online.
ABOUT THE PRESENTER
Jerry Allocca is an entrepreneur, speaker and author of the much anticipated new book Connected Culture - a powerful resource for educators and marketers alike for leveraging Internet and mobile communications technology. Jerry has used his online network to meet other business professionals, establish strategic alliances, grow his business and get new speaking gigs.
YOU WILL LEARN
How to leverage today's most valuable online business networking site LinkedIn®. Potentially reach 70+ million users and growing! In this upbeat and exciting workshop, everyone will be provided their own computer workstation with technical support. Work at your own pace, with Jerry's guidance and support every step of the way. Attendees will be supplied with user manuals and how-to guides that make for invaluable take-home references and refreshers.
WORKSHOP OUTLINE
Step 1 - Get Ready for Online Networking Success! Your profile should make a powerful impression. Step 2 - Connect with People You Know Leverage your connections to get introductions to the people you want to meet. Step 3 - Find Strategic Partners and Key Influencers Identify who they are and create a plan to get in touch with them. Step 4 - Select the Best Groups to Join Connect with people based on their interests and what they talk about. Step 5 - Become a Group Leader and build a loyal following Engage your members in relevant and meaningful conversations. Step 6 - The Secret Step This will be revealed in the workshop. This is the strategy that Jerry has used for himself with great results, and he will share it with you. Step 7 - Position Yourself as an Expert by Participating in the Questions and Answers Section of LinkedIn Earn expert status on LinkedIn. Learning how to master this one exercise alone is worth the investment in this workshop!
WHAT YOU SHOULD BRING TO THIS WORKSHOP
Access to your digital resume, headshot photo, company info and contact list (helpful but not required) Web-based remote access to your email account to send and receive email. Or if you already have a LinkedIn account, bring your username and password.
WORKSHOP REGISTRATION
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Legal Disclaimer: LinkedIn® is a registered trademark of LinkedIn Corporation and CORE interactive is not affiliated with LinkedIn Corporation in any way.

7 Things Every CEO Must Do on LinkedIn®

Connect with C-Level Decision Makers, Strategic Partners and Key Influencers. Here's how.

Hofstra University

C.V. Starr Hall (Room 310)

Hofstra's Help Desk

516.463.5067